Crescendo is a project of ACRE, LittleSis, and MPower Change that focuses on researching and campaigning against corporate complicity in Islamophobia and anti-Muslim bigotry. We take on corporations that profit from anti-Muslim violence; companies that provide platforms for or promote anti-Muslim bigotry; and institutions that fund Islamophobia by providing financial support to organizations, politicians, and others engaged in attacks on Muslims. 

The word “crescendo” means to gradually get louder or more intense over time. Through exposing and challenging anti-Muslim corporations, we aim to build the power of Muslims in the United States over time until it reaches a crescendo (i.e., climax, another meaning of the word). “Crescendo” is also derived from the same root as the word “crescent,” which is a symbol commonly associated with Islam.

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